User interface design
We design digital user interfaces that provide effective, efficient and enjoyable interactions between the human and the machine.
Focused usability
A great user interface provides an experience that focuses on the essential, does it without hassle, and makes things effortless, error-free, and enjoyable. We build excellent user interfaces by carefully nurturing the bond between the human and the machine.
The human blueprint
User interface design starts from acquiring a profound understanding of the needs and desires of the intended audience. We observe and interview users where the application will be used, then identify the ultimate goals they are striving to accomplish. This gives us a solid foundation for user interface design.
Consistent & intuitive
We thrive on making the complex simple. Consistency is key, with uniform interaction logic, symbolism, color scheme and terminology ensuring intuitiveness of the design. With a few rounds of iteration, we evolve the concept into user interface design definitions, style guides, and graphic assets.
Goal-driven design
Our user interface design solutions are always founded on three principles: (1) acquiring a profound understanding of the intended users’ tasks and goals; (2) forecasting future developments concerning the system being designed; and (3) building on technological enablers and constraints. Based on these premises, we have designed user interfaces from consumer-oriented mobile phone applications to mission-critical control rooms.
If needed, our software development partners can make the designs into reality.
Over 50 years. Over 5000 projects.
Our passion is designing products that stand the test of time. Products that their users bond with. Products that they hold on to. It is what drove us five decades ago – it is what drives us still.
Check out some of our works below.